User Experience and Website Build

This is a small business-owner that is certified to work as a virtual assistant with educational affiliates. The owner needed a website built to reflect her style and desired functionality.  The goals included:

1) Online store: Linked images, blogs, and buttons specifically directing purchase of curriculum materials and/or services

2) Marketing: dynamic blog, SEO optimization, Pinterest hover on all images

3) Social media audit and integration

Crafty Curriculum

Creating inspirational and engagement connection with users.

GOAL: Design a website that is connected to a storefront, a multi-page blog, pinterest, and social media. Connect branding and voice to elevate CC’s professional online presence and prompt users to book services or purchase materials. 

PROCESS: The process included a competitive analysis, UI kit, prototyping navigation flow, persona and user journey map, UX design iteration, mobile-responsive testing, and full build on staging site.

Desktop and mobile display examples

Full details of case study in the works! Check back soon!